This guide provides solutions for common issues you may encounter while using Pixee Facebook Pixel.
Pixel Not Firing
Symptoms
- Events not appearing in Facebook Events Manager
- Pixel Helper shows no pixel detected
- Zero events in your ad platform
Solutions
Check App Activation
- Open the Pixee app
- Check the Dashboard for App Status
- If it shows “Inactive”, click Activate
- Wait for confirmation
Verify Theme Embed
- Go to Online Store > Themes in Shopify admin
- Click Customize on your live theme
- Look for App embeds section
- Ensure “Pixee Facebook Pixel” is enabled
- Click Save
Confirm Pixel Configuration
- Check that your Pixel ID is correct (no extra spaces)
- Verify the pixel status is “Active” in the pixel list
- Ensure you are testing on the correct store URL
Test in Incognito Mode
- Open your store in an incognito/private browser window
- This bypasses ad blockers and cached data
- Use Facebook Pixel Helper to verify
Check Console for Errors
- Open your store in a browser
- Press F12 to open Developer Tools
- Go to the Console tab
- Look for any JavaScript errors related to the pixel
Events Missing Data
Symptoms
- Events fire but have no value
- Product information missing
- Currency not showing
Solutions
Check Product Data
- Ensure products have:
- Prices set
- Titles filled in
- Images uploaded
- Availability set correctly
Enable Conversions API
- Go to your pixel settings
- Enable Conversions API
- Add your access token
- CAPI provides more complete data
Verify Event Configuration
- Go to Events in the app
- Check that the relevant events are enabled
- Save any changes
Duplicate Events
Symptoms
- Events appear twice in Events Manager
- Purchase values are doubled
- Metrics seem inflated
Solutions
Check for Multiple Installations
- Review other apps that might add Facebook pixel
- Check your theme for manually added pixel code:
- Go to Online Store > Themes
- Click Actions > Edit code
- Search for “fbq(” in theme files
- Remove any duplicate pixel code
Verify Single Pixel Configuration
- In Pixee, check you have not added the same pixel twice
- Each pixel ID should appear only once
Disable Other Pixel Apps
If you have multiple pixel apps:
- Choose one app for pixel management
- Disable or uninstall others
- Pixee handles deduplication when using both browser and CAPI
Conversions API Issues
CAPI Events Not Appearing
- Verify Access Token
- Check the token is correctly entered
- Ensure there are no extra spaces
- Generate a new token if unsure
- Check Facebook Connection
- Go to Settings
- Verify Facebook account is connected
- Log out and log back in if needed
- Wait for Events
- CAPI events may take 15-30 minutes to appear
- Check the Server Events section in Events Manager
Access Token Expired
- Go to Facebook Events Manager
- Navigate to your pixel settings
- Generate a new access token
- Update the token in Pixee pixel settings
- Save and test
Facebook Connection Problems
Cannot Log In
- Check Browser Settings
- Enable pop-ups for the Shopify admin domain
- Disable extensions that might block Facebook
- Try Different Browser
- Use Chrome or Firefox
- Clear browser cache first
- Check Facebook Account
- Ensure your Facebook account is in good standing
- Verify you have a Business account
Missing Permissions
If you see “Missing permissions” error:
- Log out of Facebook in the app Settings
- Log back in
- Carefully grant all requested permissions
- Complete the authorization process
Session Expired
- Go to Settings in the app
- Click Logout next to Facebook
- Click Login with Facebook
- Complete the authorization
Product Feed Issues
Feed Not Generating
- Check Plan
- Product feed requires Basic or Advanced plan
- Wait for Processing
- Initial feed generation may take several minutes
- Larger catalogs take longer
- Verify Products
- Ensure products are published
- Check products have required fields (title, price, image)
Products Missing from Feed
- Check Product Status
- Products must be published
- Products need prices and images
- Check Selection Criteria
- Review your feed configuration
- Ensure products meet the selection criteria
- Force Sync
- Go to Settings
- Click “Sync Now” for manual sync
Feed URL Not Working
- Copy URL Correctly
- Use the copy button to avoid errors
- Verify the complete URL is copied
- Check Feed Exists
- Go to Product Feed in the app
- Verify the feed is listed
- Regenerate Feed
- Edit the feed and save again
- This triggers a fresh generation
Catalog Sync Issues
Sync Failing
- Check Facebook Connection
- Verify Facebook account is connected
- Ensure you have catalog permissions
- Check Catalog Access
- Verify you have access to the selected catalog
- Try selecting a different catalog
- Review Error Messages
- Click on the failed sync
- Read the error details
- Address the specific issue
Products Not Updating
- Check Sync Frequency
- Review your sync schedule
- Consider more frequent syncs
- Trigger Manual Sync
- Click “Sync now” on the catalog
- Wait for completion
- Check for Errors
- Review the sync status
- Address any reported issues
GDPR Banner Issues
Banner Not Showing
- Check Banner Activation
- Go to GDPR Banner page
- Ensure it is activated
- Verify Theme Embed
- Check theme customizer
- Enable the Pixee app embed
- Check Region Settings
- If using “Specific region”, verify settings
- Try “All regions” to test
Banner Blocking Content
- Check Theme CSS
- May be a conflict with theme styles
- Contact support for assistance
- Test in Different Browsers
- Issue may be browser-specific
- Clear cache and test again
AI Features Issues
AI Analysis Failing
- Check Credits
- Verify you have remaining AI credits
- Purchase more if needed
- Check Plan
- AI features require Advanced plan
- Try Again
- Temporary issues may resolve on retry
- Contact support if persistent
No Campaigns Found
- Verify Facebook Connection
- Ensure account is connected with proper permissions
- Check Ad Account Access
- Verify you have access to ad accounts
- Try logging out and back in
- Verify Active Campaigns
- Ensure campaigns exist in Facebook Ads Manager
App Performance Issues
App Loading Slowly
- Clear Browser Cache
- Clear cache and cookies
- Restart browser
- Check Internet Connection
- Verify stable internet
- Try Different Browser
- Performance may vary by browser
App Not Loading
- Check Shopify Status
- Visit status.shopify.com
- May be a platform issue
- Clear Cache
- Clear browser cache completely
- Try incognito mode
- Contact Support
- If issues persist, contact support with details
Getting More Help
If your issue is not resolved:
- Collect Information
- Store URL
- Screenshots of the issue
- Steps to reproduce
- Error messages
- Check FAQ
- Review Frequently Asked Questions
- Contact Support
- Include all collected information
Last updated on February 17, 2026
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